Why do we stay with Russell Athletic?

a5ehren

Jolly Good Fellow
Messages
457
Ken with some more analysis: http://www.myajc.com/sports/college/what-companies-pay-for-apparel-contract/24fts3hQPYUbcEX8v09waN/

Money quote:
By that formula, Tech’s value for the 2016-17 year was $2.1 million, ranking 47th nationally. That’s in line with Tech’s contract with Russell. The contract for this past academic year paid Tech $2.3 million ($1.35 million in cash, $950,000 in gear).

In the case of Tech, it could leave Stansbury in a position of deciding whether to take more money from either Adidas or Under Armour or less from Nike. Given Under Armour’s recent buys of more prominent programs such as Notre Dame, Wisconsin and UCLA, as well as its partnerships with Auburn and South Carolina, the Baltimore-based company may not be as eager to spend on Tech.
 

JacketFromUGA

Helluva Engineer
Messages
4,897
Why? You want us on UA aka RA circa 2018?
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And Yes I'd like a 10 year deal with UA with a 5 year look in negotiated in. If they're tanking in 5 years then we can bail.
 
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