Upcoming announcement for stadium renovations? Found these advertisements newly posted around Bobby Dodd.

GTLorenzo

Helluva Engineer
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1,588

You can donate here, just select "Give to an area of your choice" and select Full Steam Ahead. If you want to get some benefits out of it, I would call GTAA and ask about it. Here's the standard benefits: https://atfund.org/athletic-scholarship-fund#acf-benefit-chart

Right, I know about all of that. But is that it? Or is there more? Is this just, "hey, we need more money, so let's raise $500 million, give it to us?" Or are they trying to get people to donate FOR something, i.e. naming something, a scholarship, a building, a gate, a row of seats, etc. If it's just "hey, we need money, so help us get to $500 million," great. But I am just shocked that there isn't more to it. (Maybe I shouldn't be shocked since it IS Georgia Tech.....) But what is the reason to donate a large amount ($25,000, $50,000, $100,000, etc.) other than to get points, which don't really do much anymore. Surprised there isn't some sort of push to fund scholarships or "buy your seat" and have your name put on it or something. Seems like poor marketing and a missed opportunity. Of course, I could be wrong. :unsure:
 

RonJohn

Helluva Engineer
Messages
5,042
Right, I know about all of that. But is that it? Or is there more? Is this just, "hey, we need more money, so let's raise $500 million, give it to us?" Or are they trying to get people to donate FOR something, i.e. naming something, a scholarship, a building, a gate, a row of seats, etc. If it's just "hey, we need money, so help us get to $500 million," great. But I am just shocked that there isn't more to it. (Maybe I shouldn't be shocked since it IS Georgia Tech.....) But what is the reason to donate a large amount ($25,000, $50,000, $100,000, etc.) other than to get points, which don't really do much anymore. Surprised there isn't some sort of push to fund scholarships or "buy your seat" and have your name put on it or something. Seems like poor marketing and a missed opportunity. Of course, I could be wrong. :unsure:
There is a lot of information on the atfund.org website. There is a "naming opportunities" page:


There is a page for endowed scholarships:


The points do - do things. If you want a parking spot in Peters, you need at least 600-900 points for lower/upper. When they finally send out tickets to the bowl game, people with more points will have better seats.

On top of that, I think many people donate just to help GT Athletics regardless of points or recognition.
 

leatherneckjacket

Helluva Engineer
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2,136
Location
Atlanta, GA
There are only X amount of dollars that are going to be contributed to the Football program (renovations of BDS are a part of that). The campaign funding and NIL may be mutually exclusive but we don't have to have this campaign.

At this point if I'm an AD and someone calls me wanting to donate money to the Athletics department specifically for football, I am giving them the number of our NIL collectives. I'm also letting it be known to everyone that any contributions need to go to the NIL collectives.
You have to do both. You cannot stop people from contributing to the scholarship fund, nor do you want to. Besides, there are many who are willing to contribute to a scholarship fund but will never give a dime to a NIL collective. Telling your donars to only give to NIL is a sure fire way to kill the donations necessary to run the athletic department.
 

billga99

Ramblin' Wreck
Messages
850
You have to do both. You cannot stop people from contributing to the scholarship fund, nor do you want to. Besides, there are many who are willing to contribute to a scholarship fund but will never give a dime to a NIL collective. Telling your donars to only give to NIL is a sure fire way to kill the donations necessary to run the athletic department.
My understanding is Season Ticket Holders are in the lows 20s. Pump that up 10K and you collect another 3-5MM. Get it up 20K and you are close to 7-10MM. Is that realistic, maybe not. But I think the reason for the proposed enhancements to Bobby Dodd is to get a significant larger season ticket base.
 

GTLorenzo

Helluva Engineer
Messages
1,588
There is a lot of information on the atfund.org website. There is a "naming opportunities" page:


There is a page for endowed scholarships:


The points do - do things. If you want a parking spot in Peters, you need at least 600-900 points for lower/upper. When they finally send out tickets to the bowl game, people with more points will have better seats.

On top of that, I think many people donate just to help GT Athletics regardless of points or recognition.

Again, I get all of that and am well aware of the points system having given for over 30 years. Like I said, just surprised that there isn't some sort of hook with this. Seems like the last big money push included naming rights and things like that. When I go to the website on this, I only really see club seat and suite opportunities. Maybe I missing something somewhere. Just doesn't seem like it is marketed well to me. Oh well.
 

RonJohn

Helluva Engineer
Messages
5,042
Again, I get all of that and am well aware of the points system having given for over 30 years. Like I said, just surprised that there isn't some sort of hook with this. Seems like the last big money push included naming rights and things like that. When I go to the website on this, I only really see club seat and suite opportunities. Maybe I missing something somewhere. Just doesn't seem like it is marketed well to me. Oh well.
Those things are on the website. Maybe they should be easier to find. As to not including them with the Full-Steam-Ahead initiative, I can understand that. If you market one idea, you can gain traction. If you market highlighting capital investments, with maybe naming rights, with maybe scholarship endowments, with maybe this, with maybe that, it gets too complicated. People tune out. Someone like you who might be interested in an endowment or naming rights would continue to look for those kinds of things. Those are bigger ticket items than a $2k donation to help with capital investments.

Short take, it is difficult to get people excited with a full list of everything they could possibly donate for. A short message about donating for a $500 million capital fund can fit in a Twitter message, and is short enough that a large number of people will read it.
 

GTLorenzo

Helluva Engineer
Messages
1,588
Those things are on the website. Maybe they should be easier to find. As to not including them with the Full-Steam-Ahead initiative, I can understand that. If you market one idea, you can gain traction. If you market highlighting capital investments, with maybe naming rights, with maybe scholarship endowments, with maybe this, with maybe that, it gets too complicated. People tune out. Someone like you who might be interested in an endowment or naming rights would continue to look for those kinds of things. Those are bigger ticket items than a $2k donation to help with capital investments.

Short take, it is difficult to get people excited with a full list of everything they could possibly donate for. A short message about donating for a $500 million capital fund can fit in a Twitter message, and is short enough that a large number of people will read it.

Yeah, I guess you're right. All I could find online was "email or call us for opportunities." Well, I wanted to know something up front without having to call someone. Just some basics, how much for this or that or whatever. Oh well.
 

RonJohn

Helluva Engineer
Messages
5,042
I posted the links to the naming opportunities, and the scholarship endowment pages. They do have those pages, and it does tell you how much it takes to name a scholarship and how much to name different things on campus.
 

forensicbuzz

21st Century Throwback Dad
Messages
9,024
Location
North Shore, Chicago
There are only X amount of dollars that are going to be contributed to the Football program (renovations of BDS are a part of that). The campaign funding and NIL may be mutually exclusive but we don't have to have this campaign.

At this point if I'm an AD and someone calls me wanting to donate money to the Athletics department specifically for football, I am giving them the number of our NIL collectives. I'm also letting it be known to everyone that any contributions need to go to the NIL collectives.
NIL collective is not a tax donation, AT Fund is.
 

buzzn3

Jolly Good Fellow
Messages
104
NIL collective is not a tax donation, AT Fund is.
My internet search indicates it is not, but can someone confirm whether the AT Fund is within the GT Foundation umbrella?

GT Foundation is a qualified entity for my company's donation matching program, GT Athletics is not, so just want to ensure I'm not leaving money (my company's) on the table.
 

forensicbuzz

21st Century Throwback Dad
Messages
9,024
Location
North Shore, Chicago
My internet search indicates it is not, but can someone confirm whether the AT Fund is within the GT Foundation umbrella?

GT Foundation is a qualified entity for my company's donation matching program, GT Athletics is not, so just want to ensure I'm not leaving money (my company's) on the table.
Contributions made to the A-T Fund are tax-deductible and will be used to further our mission and programs. In all cases, consult your tax advisor to determine your proper charitable contribution deduction. While we strive to provide accurate and up-to-date information regarding our fundraising efforts, circumstances may arise that require adjustments to our programs or the allocation of funds. The Georgia Tech Athletic Association, Inc. reserves the right to use contributions at its discretion.

AT Fund Tax Deductible
 
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