Cam
Helluva Engineer
- Messages
- 1,591
- Location
- Atlanta, Georgia
I kind of talked about this in the other adidas thread. But I think, based on current contracts, it should be between $33-$40MM. Though adidas has been overpaying schools a bit lately (likely to price out Under Armour), so it might be closer to $50MM. They have like 7 of top 15 richest apparel deals. Mind you, we're getting $2.3MM a year currently from Russell, so anything over $13.8MM is a more lucrative contract.