Thanks. Since my note above, I found a couple of things that were interesting.
First, yes ... we have a coach, Lamar Owens, who uses Minitab to run statistics on players. They (he) gets data and input from NFL camps and uses that information to project who would be good fit at Tech. However, he also says he doesn't have time to do it properly, so there's that. Maybe we have an analyst. I don't know.
Second, I wanted to see what another program's recruiting looked like. Perhaps benchmarking can help us by pointing out Strengths and Weaknesses in our approach. So, looking at Notre Dame, which recruits nationally, this is what it takes to get 25 commits per year:
Notre Dame Summary:
· Full-time staff of 4, plus 2 interns
· Recruit nationally, so they begin by dividing the map geographically into recruiting areas for each individual coach.
· Use a standard framework to evaluate according to Athletic ability, Academic ability, Character, Medical history and Work Ethic. (Details on each)
·
Pipeline
· Notre Dame evaluates between 1,500 and 2,000 prospective student-athletes each year, from which they
· Create a mailing list of 850, and
· Play host to 500 prospects (and often their families) making unofficial visits to campus; and
· Extend offers to about 150 players, and
· Organize 40 to 45 official visits and
· Sign somewhere between 20 and 25 players per season.
Process – emphasis on teaching about ND University and the football program
· Begins with a 75 week mail campaign to prospective commits (the 850)
· Supports mail campaign with social media outreach to commits
· Extends campaign to commits with Facebook and Email to parents (different campaign)
· Twitter followers of Coach Kelly – 250,000
· Additonal social media accounts to support this effort on Instagram, Snapchat and others
· Individualized information (as needed), handwritten notes, text messages from coaches, strategic phone calls
· “Pot of Gold” package for players
· Partnerships with Bleacher Report and Showtime to highlight the Irish program and educate prospects
· Post commit communication plan until registration
That's a lot of leverage on 4 FT employees. That's what I'm interested in. How many prospects are in our pool? How many are on the mail list? How many make unofficial visits, etc.
Just trying to get a feel for a comparison on the process side of recruiting. Do we know?