This is an interesting analysis by Nate Silver on which programs might be most attractive to the B10 at whatever point in the future they decide to expand again.
Which schools should the Big Ten poach next?
fivethirtyeight.com
Signs point to what I've been saying about the West Coast schools: Cal, Stanford, Washington, Oregon are prime targets. Also wouldn't be surprised to see Arizona and Colorado on that list eventually.
That article makes it VERY depressing if you're a GT fan hoping the B1G extends us the next go around (probably not happening until the GOR runs out). However, there's hope for GT fans...
On another note, I've been tracking the B1G expansion talk on various twitter accounts that have been pretty accurately calling these moves the last 2 years. There was a discussion on what the B1G, and more specifically the conference commissioner Kevin Warren is looking for. This is starting to track:
1. Schools within the NFL footprint (meaning schools in a city with an NFL team).
2. Academic prestige and research $$$ (more on this later).
3. New growth markets for the B1G.
4. B1G alumni footprint.
Among writers following the B1G expansion, they all agree that Warren is looking at expansion through the lens of professional sports and the model he's following is the NFL. Given that everything the B1G is doing is setting up the B1G Network to be a cash cow, Warren and the B1G think it's imperative that new schools are in cities where the media infrastructure is already in place for their network partners.
Unlike what Nate Silver is saying, most writers believe that the B1G is serious that their next expansion targets have strong academics and they also spend money on research. One school they mentioned that has beefed up their research $$$ is FSU. It's rumored that the B1G and FSU have been flirting with each other for years now, but the B1G explicitly told FSU that they were lacking in their investment in academic research. Lo and behold, FSU has steadily increased their research money over the years. As we know, academic research goes beyond the athletic department level, and it reaches all the way to school president and state system level. This means it takes an enormous effort to increase funding for research...so for FSU to go down that road, there's an incentive. AAU membership will not be as big of an issue as we think, but AAU membership is definitely a "really nice thing" to have.
B1G, like the SEC, is not going to "double up" a market during expansion...which means a school like Pitt (which ranks high in the 4 categories above) is SOL because Penn State is already in the fold. For all intents and purposes, the B1G owns the media market in Pennsylvania. B1G is looking at major media markets to expand their footprint.
B1G is also very high on expanding markets where there's a large B1G alumni presence. Makes sense if you think about the emphasis on the growing the B1G network. Not only will the B1G inherit the fan base of the new expansion target, but they will also expand the network with "built in" B1G alumni.
So how does this all tie into GT?
1. GT is in the NFL footprint with the Atlanta Falcons. Atlanta is also a large base for major media networks (B1G's media partners), which means a seamless integration to broadcast B1G games in Atlanta.
2. GT is one of the best engineering schools in the world, and GT has one of the biggest research budgets across academically elite schools in the country.
3. Atlanta is the biggest market in the South, and it's a new market for the B1G. Cherry on top: It plants a B1G flag in the heart of the SEC...which will be the B1G's main competitor.
4. Atlanta is one of the biggest destinations for B1G alumni.
From what I've read, B1G school presidents have been high on GT for decades. If it was just up to the school presidents, GT would have been a part of the B1G a long time ago...and we would have been had GT done the financially correct thing 11 years ago. We'll see how it plays out for GT once the GOR issue runs its course, but after reading several sources, I do feel a LOT better about GT's chances of joining the B1G than I did a month ago.