This really comes down to how you define a rival and your archrival. For Tech and uga, that's always been easy. What team, when you lose to them, hurts the worst? I don't think you could find a uga fan who would feel losing to any other team is worse than losing to Tech. While Florida, Tennessee, and Auburn have more meaning for uga, losing to Tech is probably the most gut-wrenching. Losing multiple games in a row, regardless of your success, can and will cost you your job at uga. It cost Gailey his job in 2007 (that and scoring 6 points with Calvin Johnson in an ACCCG).