CFB PLAYOFF FINAL AND NO SEC

[LT 1967]

the revenue cost sharing is part of the NIL. The reason these students are being afforded the opportunity for revenue sharing is because their name, image, likeness is being used as part of the TV contracts. So, they get a cut of that for their NIL. On top of that, outside collectives and other organizations are allowed to contract directly with the players in compensation for their name, image, and/or likeness. Two separate entities compensating both for their NIL. UNC is using two different terms for the same use of NIL. One is from the school for the TV contract, one is from collectives for everything outside the TV contract.

I totally understand your point. All things flow from the player's NIL. I believe the distinction is based on who is cutting the check and exactly what they are paying for.

I see revenue sharing as the College Athletic Departments directly paying for work or performance on the field, regardless of their name, image, or likeness. I totally understand that the TV contracts and fan support are based on that performance. Most Right Guards are not paid for their NIL. I do agree that a player like Calvin Johnson could influence TV coverage.

I see NIL third party payments to athletes as being more based on the public persona or fame of players who have distinguished themselves enough to be recognized on a TV advertisement, a computer game or a podcast.

Just my perception of the situation.

 

[LT 1967]

I would like to add that I base my comments above on the situation as it will be after the House agreement has been approved, possibly in April. At that time, NIL is supposedly going to be brought under control with a national clearing house which will have to approve all NIL deals. The NIL deals will have to be related to some service supplied by the player which is actually based on his name, image, and likeness, like a TV advertisement for a car dealer. If I understand correctly, the current NIL deals are being improperly used by Collectives to raise money and pay the players without any equivalent service provided. Again, I refer to the Bubba Cunningham Letter with the NIL comment below.

"NIL Opportunities: In addition to revenue share payments, student-athletes still will be able to benefit from their NIL opportunities from third parties, subject to new rules in the settlement – including a national clearinghouse to analyze deals over $600 dollars in order to monitor and enforce the legitimacy of NIL opportunities. This structure should provide better transparency and help to level the playing field in recruiting. It could also mean a change in structure of the collectives supporting student-athletes after this academic year. We fully support the efforts of NCHOF and Old Well Management and ask that you continue to support Carolina NIL through those organizations."

 

[LT 1967]

Below is a link to an article by Luke Decock. His article is about the ACC proposals concerning the ACC football championship game. I have cherry picked four of his paragraphs which might spur your interest. Luke writes for the Raleigh News and Observer.

"If this is indeed a problem — if the ACC is really this insecure about its second-class football status — the real solution is obvious: Get rid of the football championship game. It’s a meaningless exercise anyway, and if you want to draw sweeping conclusions from Year 1 of the expanded CFP, it’s that taking that weekend off at the end of a long season may be more valuable than earning a first-round bye later in the month."

"That’s crazy talk, though: The ACC is never going to get rid of a revenue generator. Full stop."

"Here’s a better question. Why doesn’t the ACC stop trying to compete in a game it can never win — against schools with bigger alumni bases, bigger fan bases and bigger budgets — and focus on one it can?"

"The two-decade fixation on football, with almost nothing to show for it, has left ACC basketball in shambles. What was once the conference’s crown jewel has become a laughingstock. Eight of the ACC’s 18 teams went into the weekend with .500 or worse records. And not in November: In late January!"

MSN

 

[stinger78]

Luke Decock, I suppose, is an ACC basketball purist. He assumes the ACC cannot pursue both MBB and football simultaneously. Sounds like a bit of a tool, except that he’s right about competing with the biggest entities around with money as the major success factor.