I always felt Lothridge should have been the winner over Staubach. In those days the tagline was "most valuable to their team" not the best college player. Lothridge was a damn good quarterback, plus he was the place kicker and our punter--and not too shabby at anything they asked him to do. Won a few games too.It is unreasonable to refuse the term "great" to Hamilton based on whether he made it as a NFL QB. You can't possibly think that Tech fans love Hamilton and consider him great because of what he did after leaving Tech, can you? Then why try and knock him on grounds that wholly isolate your opinion from every other Tech fan?
Runners-up to Heisman's are frequently the very greatest of the great, just as a nominated "best picture" film can be far superior to the film that actually won the Oscar. The winner too often wins based on "politics" just as Dayne did when he was given the Heisman. Hamilton was a superior college talent and player to Dayne and had a superior college career to him as well. And they are still both college HOF'ers. In other words, Joe Hamilton was great.