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The Next realignment
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<blockquote data-quote="Vespidae" data-source="post: 478429" data-attributes="member: 2957"><p>Tech has the ability to generate far more money than they do today. For example, if you look at someone like FSU ... they generate far more revenue from the Seminole Club than they do through ticket sales. GT has no comparable booster organization whose purpose is to raise money ... so we depend on a few well-heeled guys to help, but otherwise, do little in real grass-roots fundraising. Development (aka, fundraising) has been dramatically improved under Peterson, but there are still walls between the Alumni Association databases, school databases, and GTAA ones. Peterson could, IF HE WANTED, facilitate the harmonization of this. (I don't think he does.)</p><p></p><p>Also, Bill Battle ... former AD and ceo of the NCAA Licensing, opined that Tech alumni have the highest dollar purchases per fan of the licenses they manage. This is why merchandising is so important ... give the fans the good stuff and often ... and Tech will buy it. A lot of it. But not the crap that's been vomited out the last few decades. </p><p></p><p>So much to do, so little time ...</p></blockquote><p></p>
[QUOTE="Vespidae, post: 478429, member: 2957"] Tech has the ability to generate far more money than they do today. For example, if you look at someone like FSU ... they generate far more revenue from the Seminole Club than they do through ticket sales. GT has no comparable booster organization whose purpose is to raise money ... so we depend on a few well-heeled guys to help, but otherwise, do little in real grass-roots fundraising. Development (aka, fundraising) has been dramatically improved under Peterson, but there are still walls between the Alumni Association databases, school databases, and GTAA ones. Peterson could, IF HE WANTED, facilitate the harmonization of this. (I don't think he does.) Also, Bill Battle ... former AD and ceo of the NCAA Licensing, opined that Tech alumni have the highest dollar purchases per fan of the licenses they manage. This is why merchandising is so important ... give the fans the good stuff and often ... and Tech will buy it. A lot of it. But not the crap that's been vomited out the last few decades. So much to do, so little time ... [/QUOTE]
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