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<blockquote data-quote="bhoffman123" data-source="post: 689268" data-attributes="member: 1500"><p>Isn't marketing exactly what grows a smaller fan base? It gets sidewalk fans to support a school alongside alumni. For years the main message Tech was sending out was that we were smarter than everyone else. Even with winning that's not endearing to a potential sidewalk fan. Focused marketing can change that message and attract more sidewalk fans and in turn more resources.</p><p></p><p>Marketing can do wonders. Hell, pink was a boy's color before marketing convinced people is was a girls color.</p></blockquote><p></p>
[QUOTE="bhoffman123, post: 689268, member: 1500"] Isn't marketing exactly what grows a smaller fan base? It gets sidewalk fans to support a school alongside alumni. For years the main message Tech was sending out was that we were smarter than everyone else. Even with winning that's not endearing to a potential sidewalk fan. Focused marketing can change that message and attract more sidewalk fans and in turn more resources. Marketing can do wonders. Hell, pink was a boy's color before marketing convinced people is was a girls color. [/QUOTE]
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