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<blockquote data-quote="JorgeJonas" data-source="post: 252552" data-attributes="member: 2171"><p>Okay, so I'll try to respond to each point. Again, I'm not being adversarial, but I do think a bit of clarification is warranted.</p><p></p><p>With respect to Baylor, to me, at least, their situation shows that a non-thouroghbred can compete, but it must cut corners and take risks. Theirs backfired. Also, they made an investment in a stadium, which is not to be ignored. </p><p></p><p>To your second point, you are, of course, correct. If people view the marginal cost of an item as greater than the marginal benefit, they will not buy it. Simple stuff.</p><p></p><p>I break with you on your comparison to an automobile or technology company, though, and the reason is because sports teams include an emotional attachment that a commodity does not. It is irrelevant to me how the team performs; I will buy season tickets to football and basketball every year. Period. </p><p></p><p>The issue for me when I analyze a coach's performance - or anyone else's, for that matter - is to figure out whether they are getting the best results with the resources they have been given by their superiors. I am not certain Johnson has at all times, but I am less certain that there is another individual out there who could (though I don't foreclose the possibility). It is the job of the AD to decide whether, for example, another $200,000 for a defensive coordinator would improve the team enough to produce X more wins a season, and then whether those wins would drive attendance by a factor greater than that. I don't know those answers, but that's the analysis that must be done. </p><p></p><p>If people are deciding not to attend because of the style of ball being played, that's not irrelevant, either. Your friend's dollars are no more valuable to the athletic association than mine. So, if he is saying that he definitely would buy them if a different offense was being run, that's important. The question is whether he would buy them if another offense was being run with the same results. For me, I know the answer is yes, which removes risk to the athletic association, which is pretty important, too.</p></blockquote><p></p>
[QUOTE="JorgeJonas, post: 252552, member: 2171"] Okay, so I'll try to respond to each point. Again, I'm not being adversarial, but I do think a bit of clarification is warranted. With respect to Baylor, to me, at least, their situation shows that a non-thouroghbred can compete, but it must cut corners and take risks. Theirs backfired. Also, they made an investment in a stadium, which is not to be ignored. To your second point, you are, of course, correct. If people view the marginal cost of an item as greater than the marginal benefit, they will not buy it. Simple stuff. I break with you on your comparison to an automobile or technology company, though, and the reason is because sports teams include an emotional attachment that a commodity does not. It is irrelevant to me how the team performs; I will buy season tickets to football and basketball every year. Period. The issue for me when I analyze a coach's performance - or anyone else's, for that matter - is to figure out whether they are getting the best results with the resources they have been given by their superiors. I am not certain Johnson has at all times, but I am less certain that there is another individual out there who could (though I don't foreclose the possibility). It is the job of the AD to decide whether, for example, another $200,000 for a defensive coordinator would improve the team enough to produce X more wins a season, and then whether those wins would drive attendance by a factor greater than that. I don't know those answers, but that's the analysis that must be done. If people are deciding not to attend because of the style of ball being played, that's not irrelevant, either. Your friend's dollars are no more valuable to the athletic association than mine. So, if he is saying that he definitely would buy them if a different offense was being run, that's important. The question is whether he would buy them if another offense was being run with the same results. For me, I know the answer is yes, which removes risk to the athletic association, which is pretty important, too. [/QUOTE]
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