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"... Georgia Tech needs a unifying presence"
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<blockquote data-quote="jacket fan in dairyland" data-source="post: 237578" data-attributes="member: 37"><p>Presidents of many schools , I feel, are slowly coming to the realization that athletics is one of the best, if not THE best, advertisements for their school . They might as well consider writing off many costs involved with running their athletic departments as advertising. Successful athletics more than pay for themselves, but it's like so many things, first comes the emphasis and investment. In a way, it's sad, to put so much emphasis on athletics versus academics. But in my mind the two go hand in hand today. It's all about branding and exposure. I feel that Clough and Radakovich got it. I'm not so sure about Peterson and think that's one reason why Bobinski left. He couldn't move the atletic department from the back/ middle of the bus up to the front.</p></blockquote><p></p>
[QUOTE="jacket fan in dairyland, post: 237578, member: 37"] Presidents of many schools , I feel, are slowly coming to the realization that athletics is one of the best, if not THE best, advertisements for their school . They might as well consider writing off many costs involved with running their athletic departments as advertising. Successful athletics more than pay for themselves, but it's like so many things, first comes the emphasis and investment. In a way, it's sad, to put so much emphasis on athletics versus academics. But in my mind the two go hand in hand today. It's all about branding and exposure. I feel that Clough and Radakovich got it. I'm not so sure about Peterson and think that's one reason why Bobinski left. He couldn't move the atletic department from the back/ middle of the bus up to the front. [/QUOTE]
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"... Georgia Tech needs a unifying presence"
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