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As Good As I Feel After Today's Win...
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<blockquote data-quote="Vespidae" data-source="post: 248268" data-attributes="member: 2957"><p>This has to be frustrating. Early in my career, I did some real estate investing in apartment complexes. The rule was to lower your rents until the units were 95% rented and then, raise rents as long as you can maintain 95% occupancy. </p><p></p><p>Those in professional services do the same. Lower your hourly rate until you have sold out your available hours. Then, slowly raise them over time as you establish the value of your service. </p><p></p><p>I think it would be an excellent move to set aside day, 5000 seats to be sold at $99 each. But maybe there's more to the story. However ... one thing I do know is how little most senior managers pay attention or have any experience in strategic pricing.</p></blockquote><p></p>
[QUOTE="Vespidae, post: 248268, member: 2957"] This has to be frustrating. Early in my career, I did some real estate investing in apartment complexes. The rule was to lower your rents until the units were 95% rented and then, raise rents as long as you can maintain 95% occupancy. Those in professional services do the same. Lower your hourly rate until you have sold out your available hours. Then, slowly raise them over time as you establish the value of your service. I think it would be an excellent move to set aside day, 5000 seats to be sold at $99 each. But maybe there's more to the story. However ... one thing I do know is how little most senior managers pay attention or have any experience in strategic pricing. [/QUOTE]
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