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AJC- "Johnson sending wrong message."
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<blockquote data-quote="Vespidae" data-source="post: 253553" data-attributes="member: 2957"><p>This is where a good communications department makes its salary. They should be publishing a talking points brief (1-2 pages) that summarizes major themes, key points to stress, tone and areas to avoid. Maybe a Q&A. </p><p></p><p>This keeps everyone on the same page and the tone, verbiage and messaging consistent across the staff, department, and GTAA.</p><p></p><p>If CPJ wants to get aligned, this takes a couple of days, he commits to memory, and you're done.</p></blockquote><p></p>
[QUOTE="Vespidae, post: 253553, member: 2957"] This is where a good communications department makes its salary. They should be publishing a talking points brief (1-2 pages) that summarizes major themes, key points to stress, tone and areas to avoid. Maybe a Q&A. This keeps everyone on the same page and the tone, verbiage and messaging consistent across the staff, department, and GTAA. If CPJ wants to get aligned, this takes a couple of days, he commits to memory, and you're done. [/QUOTE]
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AJC- "Johnson sending wrong message."
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