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“Branding” and “Marketing” ...
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<blockquote data-quote="GTRambler" data-source="post: 522823" data-attributes="member: 4009"><p>OK, let’s go pay WalMart $5 million to stock their stores with GT shirts and caps, and let them sell ‘em for 99 cents apiece. They’ll be so dirt cheep that many, many po’ folks will snap ‘em up!</p><p></p><p>Under this contract, WalMart will gain a huge profit margin of approximately $4.995 million. And what do we (GT) get in return? Lots of branding and marketing!</p><p></p><p>We can also do the same contract with Waffle House. Wow! Just think of the market saturation for the GT brand!</p><p></p><p>Yay!</p></blockquote><p></p>
[QUOTE="GTRambler, post: 522823, member: 4009"] OK, let’s go pay WalMart $5 million to stock their stores with GT shirts and caps, and let them sell ‘em for 99 cents apiece. They’ll be so dirt cheep that many, many po’ folks will snap ‘em up! Under this contract, WalMart will gain a huge profit margin of approximately $4.995 million. And what do we (GT) get in return? Lots of branding and marketing! We can also do the same contract with Waffle House. Wow! Just think of the market saturation for the GT brand! Yay! [/QUOTE]
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“Branding” and “Marketing” ...
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