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“Branding” and “Marketing” ...
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<blockquote data-quote="RonJohn" data-source="post: 522356" data-attributes="member: 2426"><p>I think the "branding" they are referring to aren't the mascots or symbols. I think they are referring to what people think about when they think about Georgia Tech. About the following schools, I think the following:</p><p></p><ul> <li data-xf-list-type="ul">Alabama -- Strong football program</li> <li data-xf-list-type="ul">mutts -- Cesspool</li> <li data-xf-list-type="ul">Notre Dame -- Tradition, Catholic, Arrogant</li> <li data-xf-list-type="ul">Baylor -- Hypocritical Baptists who enable/support sexual assault (I am a Baptist so my perception isn't critical of Baptists but critical of supposedly religious people who allow such a thing to go on.)</li> </ul><p>I have no idea what the national impression of Georgia Tech is from a sports perspective. I believe this is what TStan has been working to develop messaging for. The color simplification was part of that. To try to be able to get a single message out instead of shotgun scatter.</p></blockquote><p></p>
[QUOTE="RonJohn, post: 522356, member: 2426"] I think the "branding" they are referring to aren't the mascots or symbols. I think they are referring to what people think about when they think about Georgia Tech. About the following schools, I think the following: [LIST] [*]Alabama -- Strong football program [*]mutts -- Cesspool [*]Notre Dame -- Tradition, Catholic, Arrogant [*]Baylor -- Hypocritical Baptists who enable/support sexual assault (I am a Baptist so my perception isn't critical of Baptists but critical of supposedly religious people who allow such a thing to go on.) [/LIST] I have no idea what the national impression of Georgia Tech is from a sports perspective. I believe this is what TStan has been working to develop messaging for. The color simplification was part of that. To try to be able to get a single message out instead of shotgun scatter. [/QUOTE]
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“Branding” and “Marketing” ...
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