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“Branding” and “Marketing” ...
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<blockquote data-quote="GTRambler" data-source="post: 522353" data-attributes="member: 4009"><p>Let’s try this tack:</p><p></p><p>Goals, Objectives, and Strategies</p><p></p><p>Goal: Make Georgia Tech a nationally known and respected Division 1 college football power that annually contends for ACC and CFP championships.</p><p></p><p>Objective 1: Recruit, on a consistent annual basis, the top high school football players in the nation for each and every position on the football team.</p><p></p><p>Strategies to Meet Objective 1:</p><p></p><p>• Strategy 1: Raise $1 million from GT alumni worldwide each year, beginning on January 1, 2019, and sustained each January thereafter on an annual basis, to procure and maintain a staff of 10 high school football talent scouts, at an annual salary of $100,000 per scout.</p><p></p><p>• Strategy 2: Raise $500,000 from GT non-alumni football fans nationwide each year, beginning on January 1, 2019, and sustained each January thereafter in an annual basis, to implement and maintain a data-driven, computerized Sabermetrics program for the use of the 10 high school football talent scouts in their evaluations and rankings of potential high school football recruits. This Sabermetrics program will take into account each high school football player’s academic qualifications for entrance into the Georgia Institute of Technology.</p><p></p><p>(The above is an hypothetical example of a Goal, an Objective, and Strategies. Any ideas and/or suggestions for any other goals, objectives and strategies? Or modifications/revisions of the above?)</p></blockquote><p></p>
[QUOTE="GTRambler, post: 522353, member: 4009"] Let’s try this tack: Goals, Objectives, and Strategies Goal: Make Georgia Tech a nationally known and respected Division 1 college football power that annually contends for ACC and CFP championships. Objective 1: Recruit, on a consistent annual basis, the top high school football players in the nation for each and every position on the football team. Strategies to Meet Objective 1: • Strategy 1: Raise $1 million from GT alumni worldwide each year, beginning on January 1, 2019, and sustained each January thereafter on an annual basis, to procure and maintain a staff of 10 high school football talent scouts, at an annual salary of $100,000 per scout. • Strategy 2: Raise $500,000 from GT non-alumni football fans nationwide each year, beginning on January 1, 2019, and sustained each January thereafter in an annual basis, to implement and maintain a data-driven, computerized Sabermetrics program for the use of the 10 high school football talent scouts in their evaluations and rankings of potential high school football recruits. This Sabermetrics program will take into account each high school football player’s academic qualifications for entrance into the Georgia Institute of Technology. (The above is an hypothetical example of a Goal, an Objective, and Strategies. Any ideas and/or suggestions for any other goals, objectives and strategies? Or modifications/revisions of the above?) [/QUOTE]
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“Branding” and “Marketing” ...
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