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The dynamics of recruiting, a historical perspective
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<blockquote data-quote="kittysniper101" data-source="post: 228175" data-attributes="member: 559"><p>What's disappointing is that we seem to tread water in branding, fan intensity, and ultimately on the field performance.</p><p>We have an academic reputation that is well known in business circles for producing competent and successful engineers. Besides that, our brand is totally lacking as far as a cohesive vision.</p><p></p><p>Ya'll need to think seriously about efforts like <a href="http://www.fromtherumbleseat.com/2016/3/1/11100198/home-field-advantage-plan-to-fan" target="_blank">GT_Jason from FromTheRumbleSeat</a> who is urging everyone to wear gold (tops at least). Not blue, not white, not black, not any other random color you see in attendance. Begin to present a unified identity from the fans. That's something that we can all contribute to easily. I'll be in attendance for at least a couple games from MI and will be wearing gold, what's your excuse?</p><p></p><p>You mentioned Baylor and Oregon. They sold themselves as being fun to play for and Oregon had all that Nike money and "swag." We have none of that and our attempts have been horrendous (see <a href="http://uniformcritics.com/football/college/georgia-tech-yellow-jackets/2012-gt-honeycomb-white-gold-russell-unis/" target="_blank">"bubble wrap"</a>).</p><p>We need to play to our strengths and mitigate our weaknesses, is my suggestion. We have a wealth of intellect at the school and it's criminal to me that our athletic association can't use that and market that. Work towards a place where we can sell the academic and athletic merging uniquely. Play that as our strength. There's only a few places that can actually compete with the student body that we have so use it to our advantage. The spread-option offense we use actually complements this idea of beating the opponent by outsmarting them so you can incorporate that (don't ask me about our defense IDK how to save that). That's not something we can individually do much about, but you can talk to the athletic association. I got a chance to chat about some of these ideas, so maybe ya'll should send in some emails if you agree.</p><p></p><p>Another part of this is changing the perception of GT as a place of crushed dreams and everything. Sure you it's fun to remember getting out and the effort you put in, but it doesn't sell. It especially doesn't sell to many athletes who already understand the efforts they have to put into succeeding on the field. I admire those that come here and achieve academically and athletically. The reality is that GT probably isn't the same place that you went to and it is entirely possible to pass (AKA meeting APR requirements) with relatively minimal effort. You're going to have to compromise is student athlete ability (and time) to achieve in the classroom to make significant strides on the field. All this to say, please don't talk about Tech as a place of doom and gloom. It does us no favors and it doesn't reflect the reality of the school today. It's another easy thing that we can do daily and on this message board to help.</p><p></p><p>Obviously there are very real challenges to success at GT as outlined in the first post, but other schools are trending upward (Duke, Stanford, Clemson) while I couldn't tell you what our trend is. I'd love to hear thoughts or criticisms for any part of this analysis and the suggestions I presented.</p></blockquote><p></p>
[QUOTE="kittysniper101, post: 228175, member: 559"] What's disappointing is that we seem to tread water in branding, fan intensity, and ultimately on the field performance. We have an academic reputation that is well known in business circles for producing competent and successful engineers. Besides that, our brand is totally lacking as far as a cohesive vision. Ya'll need to think seriously about efforts like [URL='http://www.fromtherumbleseat.com/2016/3/1/11100198/home-field-advantage-plan-to-fan']GT_Jason from FromTheRumbleSeat[/URL] who is urging everyone to wear gold (tops at least). Not blue, not white, not black, not any other random color you see in attendance. Begin to present a unified identity from the fans. That's something that we can all contribute to easily. I'll be in attendance for at least a couple games from MI and will be wearing gold, what's your excuse? You mentioned Baylor and Oregon. They sold themselves as being fun to play for and Oregon had all that Nike money and "swag." We have none of that and our attempts have been horrendous (see [URL='http://uniformcritics.com/football/college/georgia-tech-yellow-jackets/2012-gt-honeycomb-white-gold-russell-unis/']"bubble wrap"[/URL]). We need to play to our strengths and mitigate our weaknesses, is my suggestion. We have a wealth of intellect at the school and it's criminal to me that our athletic association can't use that and market that. Work towards a place where we can sell the academic and athletic merging uniquely. Play that as our strength. There's only a few places that can actually compete with the student body that we have so use it to our advantage. The spread-option offense we use actually complements this idea of beating the opponent by outsmarting them so you can incorporate that (don't ask me about our defense IDK how to save that). That's not something we can individually do much about, but you can talk to the athletic association. I got a chance to chat about some of these ideas, so maybe ya'll should send in some emails if you agree. Another part of this is changing the perception of GT as a place of crushed dreams and everything. Sure you it's fun to remember getting out and the effort you put in, but it doesn't sell. It especially doesn't sell to many athletes who already understand the efforts they have to put into succeeding on the field. I admire those that come here and achieve academically and athletically. The reality is that GT probably isn't the same place that you went to and it is entirely possible to pass (AKA meeting APR requirements) with relatively minimal effort. You're going to have to compromise is student athlete ability (and time) to achieve in the classroom to make significant strides on the field. All this to say, please don't talk about Tech as a place of doom and gloom. It does us no favors and it doesn't reflect the reality of the school today. It's another easy thing that we can do daily and on this message board to help. Obviously there are very real challenges to success at GT as outlined in the first post, but other schools are trending upward (Duke, Stanford, Clemson) while I couldn't tell you what our trend is. I'd love to hear thoughts or criticisms for any part of this analysis and the suggestions I presented. [/QUOTE]
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