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<blockquote data-quote="bobongo" data-source="post: 464150" data-attributes="member: 3893"><p>I would imagine marketing underarm deodorant and an alma mater are two quite different things. There is some crossover, but markedly different strategies are called for. We need to market what we have to offer. Straight up. No jingles, no blurbs, no horse hockey required. Give them a vision of playing in a power-5 conference while getting a degree in the field they're bent towards, one that we excel in. It's more about finding them and targeting them with precision than it is about marketing.</p></blockquote><p></p>
[QUOTE="bobongo, post: 464150, member: 3893"] I would imagine marketing underarm deodorant and an alma mater are two quite different things. There is some crossover, but markedly different strategies are called for. We need to market what we have to offer. Straight up. No jingles, no blurbs, no horse hockey required. Give them a vision of playing in a power-5 conference while getting a degree in the field they're bent towards, one that we excel in. It's more about finding them and targeting them with precision than it is about marketing. [/QUOTE]
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