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NIL, Transfers, and Stratospheric Salaries. What Is the Future of GT Football and College Football in General?
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<blockquote data-quote="roadkill" data-source="post: 925364" data-attributes="member: 1555"><p>It isn't clear to me that the money flowing to NIL, donated to the AA, or else directly to the S-As, is necessarily a zero-sum situation as you imply. I suspect there is some overlap, but if we are to believe that at least a portion of NIL funding is advertising that would otherwise have been spent on other advertising, then some of it is incremental to the sport. Also, some NIL providers may be simply getting into the pay-for-play game with greater enthusiasm than before, now that it's above the table.</p><p></p><p>Personally, I have mixed feelings about NIL. When I was in school I didn't have a scholly so I worked to help pay my tuition. As I understand things, had I participated in an NCAA-regulated sport at the time, my work would have been considered impermissible benefits and at a minimum I would have been suspended from the team. I don't see how that's fair, and neither did the Supreme Court. What someone needs to come up with, and this is not just to benefit lower-budgeted schools like Tech, is a way of achieving some sort of equity around NIL payments without running afoul of labor law. Otherwise, the sport is trending toward favoring those schools that have the boosters with the deepest pockets for NIL. At least as far as getting the best talent is concerned. Even the traditional powers are worried about this, so I expect something to happen before it gets much worse.</p></blockquote><p></p>
[QUOTE="roadkill, post: 925364, member: 1555"] It isn't clear to me that the money flowing to NIL, donated to the AA, or else directly to the S-As, is necessarily a zero-sum situation as you imply. I suspect there is some overlap, but if we are to believe that at least a portion of NIL funding is advertising that would otherwise have been spent on other advertising, then some of it is incremental to the sport. Also, some NIL providers may be simply getting into the pay-for-play game with greater enthusiasm than before, now that it's above the table. Personally, I have mixed feelings about NIL. When I was in school I didn't have a scholly so I worked to help pay my tuition. As I understand things, had I participated in an NCAA-regulated sport at the time, my work would have been considered impermissible benefits and at a minimum I would have been suspended from the team. I don't see how that's fair, and neither did the Supreme Court. What someone needs to come up with, and this is not just to benefit lower-budgeted schools like Tech, is a way of achieving some sort of equity around NIL payments without running afoul of labor law. Otherwise, the sport is trending toward favoring those schools that have the boosters with the deepest pockets for NIL. At least as far as getting the best talent is concerned. Even the traditional powers are worried about this, so I expect something to happen before it gets much worse. [/QUOTE]
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NIL, Transfers, and Stratospheric Salaries. What Is the Future of GT Football and College Football in General?
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