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Marketing/sales question for the experts here...
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<blockquote data-quote="RonJohn" data-source="post: 807626" data-attributes="member: 2426"><p>Is it actually Amazon selling the products or a third party vendor on Amazon? Amazon uses AI and algorithms to set pricing instead of marketing people. The sold and fulfilled by Amazon items are not priced by mistake, they go off of maximizing profits based on the algorithms. It could be that nobody has a plan, nor understands why but the machine learning shows that selling an item at one price and selling a bundle at a lower price creates more profit overall.</p></blockquote><p></p>
[QUOTE="RonJohn, post: 807626, member: 2426"] Is it actually Amazon selling the products or a third party vendor on Amazon? Amazon uses AI and algorithms to set pricing instead of marketing people. The sold and fulfilled by Amazon items are not priced by mistake, they go off of maximizing profits based on the algorithms. It could be that nobody has a plan, nor understands why but the machine learning shows that selling an item at one price and selling a bundle at a lower price creates more profit overall. [/QUOTE]
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