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<blockquote data-quote="RLR" data-source="post: 162236" data-attributes="member: 486"><p>I disagree. I think the problem is that the ACC feeds reporters the same monotonous material as the SEC, but worse, since we're not as good at it. See ACC Media Days vs. SEC media days. We feed fans the same, generic, cookie-cutter, umm are you sure this ACC network game is in HD presentation. Hell, the only reason we're the best basketball league is because we bought out the big east and coach K hasn't run out of jet black ink hair dye yet.</p><p></p><p>I really do like Skeptic's point about not blaming the media. If we don't like what they are reporting, which we don't, then it's on us to change our message. GT and the ACC's current marketing plan is the Kmart of college football. Yeah, it has name recognition. But it's a name that's been trampled for, idk all of history. And we've done nothing to correct that image in people's mind. we just occasionally sprinkle in ads the Sunday classifieds - leaving consumers to go, hmm the ACC. I thought they would have gone under by now. </p><p></p><p>Upsetting the sports world stereotypes isn't impossible. It just takes non-idiotic leadership. Quick, name the starting lineup for the Atlanta Hawks. I'm willing to bet the number of people in Atlanta that can answer that correctly is the same now as it was 2 years ago. And yet, the Hawks attendance was way up. The TV ratings were way up. And the merchandise sales were way up. I agree with you that the average sports viewer is probably a lazy idiot, but those people are the easiest to reach! #Riseup #Truetoatlanta - it's really as simple as that. </p><p></p><p><strong>Worth reading:</strong> <a href="http://espn.go.com/nba/story/_/id/12080830/reselling-hawks-atlanta" target="_blank">http://espn.go.com/nba/story/_/id/12080830/reselling-hawks-atlanta</a></p></blockquote><p></p>
[QUOTE="RLR, post: 162236, member: 486"] I disagree. I think the problem is that the ACC feeds reporters the same monotonous material as the SEC, but worse, since we're not as good at it. See ACC Media Days vs. SEC media days. We feed fans the same, generic, cookie-cutter, umm are you sure this ACC network game is in HD presentation. Hell, the only reason we're the best basketball league is because we bought out the big east and coach K hasn't run out of jet black ink hair dye yet. I really do like Skeptic's point about not blaming the media. If we don't like what they are reporting, which we don't, then it's on us to change our message. GT and the ACC's current marketing plan is the Kmart of college football. Yeah, it has name recognition. But it's a name that's been trampled for, idk all of history. And we've done nothing to correct that image in people's mind. we just occasionally sprinkle in ads the Sunday classifieds - leaving consumers to go, hmm the ACC. I thought they would have gone under by now. Upsetting the sports world stereotypes isn't impossible. It just takes non-idiotic leadership. Quick, name the starting lineup for the Atlanta Hawks. I'm willing to bet the number of people in Atlanta that can answer that correctly is the same now as it was 2 years ago. And yet, the Hawks attendance was way up. The TV ratings were way up. And the merchandise sales were way up. I agree with you that the average sports viewer is probably a lazy idiot, but those people are the easiest to reach! #Riseup #Truetoatlanta - it's really as simple as that. [B]Worth reading:[/B] [URL]http://espn.go.com/nba/story/_/id/12080830/reselling-hawks-atlanta[/URL] [/QUOTE]
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