Home
Articles
Photos
Interviews
Forums
New posts
Search forums
Georgia Tech Recruiting
Dashboard
What's new
New posts
New profile posts
Latest activity
Chat
Log in
Register
What's new
Search
Search
Search titles only
By:
New posts
Search forums
Menu
Log in
Register
Install the app
Install
Home
Forums
Georgia Tech Athletics
Georgia Tech Football
Expansion Talk 2021
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="RonJohn" data-source="post: 814391" data-attributes="member: 2426"><p>I think this just highlights the fact that broadcast companies are not "partners" of sports organizations. ESPN is not an ally of GT or of the ACC. The ACC is a product that ESPN pays for and then tries to maximize their revenue off of. Comcast pays ND regardless according to the contract. Comcast wants to highlight Peacock and get more people to subscribe, or to sign up with Xfinity to get it for free. It doesn't matter if this helps or hurts ND. Comcast paid for broadcast rights and is going to use it to try to maximize their earnings.</p><p></p><p>Compare it to cereal brands at a grocery store. The store gets a contract with "ACC cereal" and puts it on the shelf. The store will highlight and market if they get concessions from the ACC, or if marketing the ACC cereal will increase profits of the store. If a more popular cereal comes along and makes more money for the store, the shelf space and shelf placement of the ACC will be reduced to make room for the money maker. If ACC cereal is no longer making profits for the store, the store will do everything it can to get out of the contract.</p><p></p><p>ESPN is not a friend of the ACC, they are only a mutual business partner. If ESPN can make more money by highlighting the ACC, they will do that. If ESPN can make more money by getting the ACC dismantled, they will do that. It is not about tradition. It is not about partnership. It is not about respect. It is purely about maximizing revenue.</p></blockquote><p></p>
[QUOTE="RonJohn, post: 814391, member: 2426"] I think this just highlights the fact that broadcast companies are not "partners" of sports organizations. ESPN is not an ally of GT or of the ACC. The ACC is a product that ESPN pays for and then tries to maximize their revenue off of. Comcast pays ND regardless according to the contract. Comcast wants to highlight Peacock and get more people to subscribe, or to sign up with Xfinity to get it for free. It doesn't matter if this helps or hurts ND. Comcast paid for broadcast rights and is going to use it to try to maximize their earnings. Compare it to cereal brands at a grocery store. The store gets a contract with "ACC cereal" and puts it on the shelf. The store will highlight and market if they get concessions from the ACC, or if marketing the ACC cereal will increase profits of the store. If a more popular cereal comes along and makes more money for the store, the shelf space and shelf placement of the ACC will be reduced to make room for the money maker. If ACC cereal is no longer making profits for the store, the store will do everything it can to get out of the contract. ESPN is not a friend of the ACC, they are only a mutual business partner. If ESPN can make more money by highlighting the ACC, they will do that. If ESPN can make more money by getting the ACC dismantled, they will do that. It is not about tradition. It is not about partnership. It is not about respect. It is purely about maximizing revenue. [/QUOTE]
Insert quotes…
Verification
How many points did Georgia Tech score against Cumberland in 1916?
Post reply
Home
Forums
Georgia Tech Athletics
Georgia Tech Football
Expansion Talk 2021
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.
Accept
Learn more…
Top