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<blockquote data-quote="Techster" data-source="post: 883283" data-attributes="member: 360"><p>This is what I wrote earlier in the thread:</p><p></p><p></p><p></p><p>ACC would not be absorbing the PAC 12 or the Big 12, the ACC would cherry pick some of the best "brands" in college sports located in high value media markets. Strategically, it would also isolate the B1G's West Coast play of adding USC/UCLA, while offering the ACC a whole new market to truly expand the conference brand. Those teams I listed have some of the largest followings on the West Coast.</p><p></p><p>[URL unfurl="true"]https://www.seattletimes.com/sports/uw-huskies/pac-12-tv-ratings-data-oregon-usc-and-washington-generate-the-top-rated-games/[/URL]</p><p></p><p>Look at the ratings from the last few seasons. Washington, Oregon, and Utah are ascendant brands on the West Coast. Oregon is a national brand with Nike marketing muscle behind them (which is crazy to think B1G turned that down). Stanford is a Notre Dame play...it's one of ND's most cherished rivals. It's a card the ACC can play not to convince them to become a full member of the ACC (which they will not do), but leverage more football games which means a bigger per year media contract. Colorado and Arizona are in some of the fastest growing markets in the country.</p><p></p><p>It would also provide the ACC with nationally compelling matchups in football and basketball. Clemson vs Oregon. Washington vs FSU. GT vs Stanford. Utah vs Miami. The equation of teams totally changes, and gives the ACC new blood with teams that are nationally relevant, but also have the ability to become national powers. </p><p></p><p>This move is about the next 10-50 years...it's not about the next few years. In the next 10 years, there's a projected $50+ million dollar/year gap between B1G/SEC schools and everyone else. Hopefully, this merger would help the ACC renegotiate new media contracts. Not just with ESPN, but other streaming providers looking to grow their media inventory (think Apple/Amazon Video/etc.). I don't think the ACC gets the $100+ million per school projected payout the SEC/B1G schools get, but hopefully we can close the gap to $10-20 million per year as opposed to $50 million currently projected.</p></blockquote><p></p>
[QUOTE="Techster, post: 883283, member: 360"] This is what I wrote earlier in the thread: ACC would not be absorbing the PAC 12 or the Big 12, the ACC would cherry pick some of the best "brands" in college sports located in high value media markets. Strategically, it would also isolate the B1G's West Coast play of adding USC/UCLA, while offering the ACC a whole new market to truly expand the conference brand. Those teams I listed have some of the largest followings on the West Coast. [URL unfurl="true"]https://www.seattletimes.com/sports/uw-huskies/pac-12-tv-ratings-data-oregon-usc-and-washington-generate-the-top-rated-games/[/URL] Look at the ratings from the last few seasons. Washington, Oregon, and Utah are ascendant brands on the West Coast. Oregon is a national brand with Nike marketing muscle behind them (which is crazy to think B1G turned that down). Stanford is a Notre Dame play...it's one of ND's most cherished rivals. It's a card the ACC can play not to convince them to become a full member of the ACC (which they will not do), but leverage more football games which means a bigger per year media contract. Colorado and Arizona are in some of the fastest growing markets in the country. It would also provide the ACC with nationally compelling matchups in football and basketball. Clemson vs Oregon. Washington vs FSU. GT vs Stanford. Utah vs Miami. The equation of teams totally changes, and gives the ACC new blood with teams that are nationally relevant, but also have the ability to become national powers. This move is about the next 10-50 years...it's not about the next few years. In the next 10 years, there's a projected $50+ million dollar/year gap between B1G/SEC schools and everyone else. Hopefully, this merger would help the ACC renegotiate new media contracts. Not just with ESPN, but other streaming providers looking to grow their media inventory (think Apple/Amazon Video/etc.). I don't think the ACC gets the $100+ million per school projected payout the SEC/B1G schools get, but hopefully we can close the gap to $10-20 million per year as opposed to $50 million currently projected. [/QUOTE]
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