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Breaking out Blue Jerseys Saturday
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<blockquote data-quote="stingem103" data-source="post: 462902" data-attributes="member: 169"><p>Don't let me confuse you. IMO, we have been pretty poor at marketing the GT athletic brand for a long time. Winning helps make it less of an obvious issue but its an issue regardless for us that Todd is trying to help with. You have to think the switch to Adidas helps big time (since they know how to market athletic brands) and we will eventually play as good as we now look.</p><p></p><p>When you write the things down that we have to offer, its somewhat amazing that we have not done a better job of marketing those things to the correct people. We are digging out of a hole in many ways as it related to branding...again winning and losing changes how the fans see this detail but the reality is always there.</p></blockquote><p></p>
[QUOTE="stingem103, post: 462902, member: 169"] Don't let me confuse you. IMO, we have been pretty poor at marketing the GT athletic brand for a long time. Winning helps make it less of an obvious issue but its an issue regardless for us that Todd is trying to help with. You have to think the switch to Adidas helps big time (since they know how to market athletic brands) and we will eventually play as good as we now look. When you write the things down that we have to offer, its somewhat amazing that we have not done a better job of marketing those things to the correct people. We are digging out of a hole in many ways as it related to branding...again winning and losing changes how the fans see this detail but the reality is always there. [/QUOTE]
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Breaking out Blue Jerseys Saturday
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