Home
Articles
Photos
Interviews
Forums
New posts
Search forums
Georgia Tech Recruiting
Dashboard
What's new
New posts
New profile posts
Latest activity
Chat
Log in
Register
What's new
Search
Search
Search titles only
By:
New posts
Search forums
Menu
Log in
Register
Install the app
Install
Home
Forums
Georgia Tech Athletics
Georgia Tech Football
Adidas Contract Expiring
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="Vespidae" data-source="post: 995280" data-attributes="member: 2957"><p>The whole discussion is around revenue to the school. </p><p></p><p>Revenue = Cash + Product + Royalties. </p><p></p><p>Tennessee's royalties, for example, are 12-14% of sales, so a large fanbase, with good designs, generates sales and in turn, royalties. The smaller fanbases will get some cash, maybe in bonuses, and mostly product. </p><p></p><p>As I recall, Adidas did not give Tech any cash, but did provide product. I have some of the athlete's gear and it's a step up from what is available retail wise. According to CLC, the top licensing programs (which generate the most royalties) are (2018) below. I would not expect to see any major change to the availability of GT gear, regardless of who is the sponsor. We just don't have the fanbase size that drives royalty revenue. </p><ol> <li data-xf-list-type="ol">Texas</li> <li data-xf-list-type="ol">Alabama</li> <li data-xf-list-type="ol">Michigan</li> <li data-xf-list-type="ol">Notre Dame</li> <li data-xf-list-type="ol">Georgia</li> <li data-xf-list-type="ol">Florida</li> <li data-xf-list-type="ol">LSU</li> <li data-xf-list-type="ol">Florida State</li> <li data-xf-list-type="ol">Texas A&M</li> <li data-xf-list-type="ol">North Carolina</li> <li data-xf-list-type="ol">Auburn</li> <li data-xf-list-type="ol">Oklahoma</li> <li data-xf-list-type="ol">Nebraska</li> <li data-xf-list-type="ol">Arkansas</li> <li data-xf-list-type="ol">Wisconsin</li> <li data-xf-list-type="ol">Tennessee</li> <li data-xf-list-type="ol">South Carolina</li> <li data-xf-list-type="ol">Penn State</li> <li data-xf-list-type="ol">Missouri</li> <li data-xf-list-type="ol">West Virginia</li> <li data-xf-list-type="ol">Kansas</li> <li data-xf-list-type="ol">Clemson</li> <li data-xf-list-type="ol">Oklahoma State</li> <li data-xf-list-type="ol">Louisville</li> <li data-xf-list-type="ol">Texas Tech</li> </ol></blockquote><p></p>
[QUOTE="Vespidae, post: 995280, member: 2957"] The whole discussion is around revenue to the school. Revenue = Cash + Product + Royalties. Tennessee's royalties, for example, are 12-14% of sales, so a large fanbase, with good designs, generates sales and in turn, royalties. The smaller fanbases will get some cash, maybe in bonuses, and mostly product. As I recall, Adidas did not give Tech any cash, but did provide product. I have some of the athlete's gear and it's a step up from what is available retail wise. According to CLC, the top licensing programs (which generate the most royalties) are (2018) below. I would not expect to see any major change to the availability of GT gear, regardless of who is the sponsor. We just don't have the fanbase size that drives royalty revenue. [LIST=1] [*]Texas [*]Alabama [*]Michigan [*]Notre Dame [*]Georgia [*]Florida [*]LSU [*]Florida State [*]Texas A&M [*]North Carolina [*]Auburn [*]Oklahoma [*]Nebraska [*]Arkansas [*]Wisconsin [*]Tennessee [*]South Carolina [*]Penn State [*]Missouri [*]West Virginia [*]Kansas [*]Clemson [*]Oklahoma State [*]Louisville [*]Texas Tech [/LIST] [/QUOTE]
Insert quotes…
Verification
What's the good word?
Post reply
Home
Forums
Georgia Tech Athletics
Georgia Tech Football
Adidas Contract Expiring
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.
Accept
Learn more…
Top