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<blockquote data-quote="jojatk" data-source="post: 567565" data-attributes="member: 2627"><p>I get that you're trying to forestall any issues we MIGHT have later and that you understand the rationale behind the meme. But seriously, the positives of using 404 right now as a way for the metro area kids and coaches and other Atlanta-based entities (like companies, music stars, public figures, etc...) to ID us so far outweigh a potential negative. We are getting so much POSITIVE traction from it that we didn't have before. So suggesting we drop it in favor of ATL because of the minuscule chance that it could possibly be used against us because there are other area codes around ATL and someone might get insulted is really trying to cater to the 1% instead of the 80%. The 404 branding has brought us recognition and positivity from a huge group of kids who had no interest in us previously. Let's say there are 1000 kids in the area and without the new branding 100 of them are interested in us. With the new branding let's say 600 are even starting to look our way (I'm just talking about interest, not seriously looking into coming to GT, just that they have positive perception that didn't exist before). You wouldn't want to lose those 600 in an effort to gain 10 more.</p></blockquote><p></p>
[QUOTE="jojatk, post: 567565, member: 2627"] I get that you're trying to forestall any issues we MIGHT have later and that you understand the rationale behind the meme. But seriously, the positives of using 404 right now as a way for the metro area kids and coaches and other Atlanta-based entities (like companies, music stars, public figures, etc...) to ID us so far outweigh a potential negative. We are getting so much POSITIVE traction from it that we didn't have before. So suggesting we drop it in favor of ATL because of the minuscule chance that it could possibly be used against us because there are other area codes around ATL and someone might get insulted is really trying to cater to the 1% instead of the 80%. The 404 branding has brought us recognition and positivity from a huge group of kids who had no interest in us previously. Let's say there are 1000 kids in the area and without the new branding 100 of them are interested in us. With the new branding let's say 600 are even starting to look our way (I'm just talking about interest, not seriously looking into coming to GT, just that they have positive perception that didn't exist before). You wouldn't want to lose those 600 in an effort to gain 10 more. [/QUOTE]
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