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2019 GT Official Color Debate (formerly Adidas Swag Watch 2019 **
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<blockquote data-quote="Vespidae" data-source="post: 547600" data-attributes="member: 2957"><p>The issue with our branding is simply the lack of discipline to actually use it. I think there are some very creative ways to use white and gold in a uniform system that will look sharp and be modern. </p><p></p><p>But the problems we have go beyond that. I can't count the number of times I read "Georgia Tech University" in publications, shortly followed by a quote from someone in the GTAA. Usually, articles are submitted for review prior to publication OR they are submitted and agree to use the organizational standards on form. </p><p></p><p>The variances that we ourselves allow are just awful to the long-term well being of the GT visual identity. </p><p></p><p>I was in the bookstore last weekend and the variance among manufacturers is about as bad as I've ever seen it. The GT logos don't match many of the manufacturers and clearly, no one in the GTAA gives a hoot as long as they make their 15% royalty. </p><p></p><p>Sad.</p></blockquote><p></p>
[QUOTE="Vespidae, post: 547600, member: 2957"] The issue with our branding is simply the lack of discipline to actually use it. I think there are some very creative ways to use white and gold in a uniform system that will look sharp and be modern. But the problems we have go beyond that. I can't count the number of times I read "Georgia Tech University" in publications, shortly followed by a quote from someone in the GTAA. Usually, articles are submitted for review prior to publication OR they are submitted and agree to use the organizational standards on form. The variances that we ourselves allow are just awful to the long-term well being of the GT visual identity. I was in the bookstore last weekend and the variance among manufacturers is about as bad as I've ever seen it. The GT logos don't match many of the manufacturers and clearly, no one in the GTAA gives a hoot as long as they make their 15% royalty. Sad. [/QUOTE]
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2019 GT Official Color Debate (formerly Adidas Swag Watch 2019 **
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