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Expansion Talk 2021
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<blockquote data-quote="Techster" data-source="post: 813483" data-attributes="member: 360"><p>I think the new model is already out there: Netflix, HBO, Prime Video, Hulu.</p><p></p><p>Keep in mind, it isn't only about subscribers, it's also about selling data. </p><p></p><p>[URL unfurl="true"]https://www.nbcnews.com/news/all/netflix-s-private-viewership-data-has-fueled-its-growth-spending-n983356[/URL]</p><p></p><p>It's why Facebook, and Google are so valuable outside of its main purpose. Data is the new oil...and tech companies are reaping in a LOT of mony for that data. It's only natural other businesses are trying to mine for it. This is why "brand name" teams are more important than teams in certain markets. Those brand name teams will drive subscribers...and ESPN/SEC/B1G look to corner the market on college brand names forcing loyal fanbases to subscribe to their services.</p><p></p><p>Also remember, leagues like the NFL/NBA/MLB are selling one product. Conferences have multiple sports they can sell for year round revenue streams. With NIL, SEC (or any other conference) can work with star athletes to spin shows (think Lebron James barbershop show, or Tom Brady Facebook specials) or create media with them to also create ancillary value to the channel, and return, boost NIL value for athletes. Really, this has the potential to dwarf pro leagues because of the many ways the conferences and the SEC can create value in various sports that single sports pro leagues can't.</p><p></p><p>Like I keep saying, the SEC is probably think on an entirely different level than most of us probably can comprehend at the moment.</p></blockquote><p></p>
[QUOTE="Techster, post: 813483, member: 360"] I think the new model is already out there: Netflix, HBO, Prime Video, Hulu. Keep in mind, it isn't only about subscribers, it's also about selling data. [URL unfurl="true"]https://www.nbcnews.com/news/all/netflix-s-private-viewership-data-has-fueled-its-growth-spending-n983356[/URL] It's why Facebook, and Google are so valuable outside of its main purpose. Data is the new oil...and tech companies are reaping in a LOT of mony for that data. It's only natural other businesses are trying to mine for it. This is why "brand name" teams are more important than teams in certain markets. Those brand name teams will drive subscribers...and ESPN/SEC/B1G look to corner the market on college brand names forcing loyal fanbases to subscribe to their services. Also remember, leagues like the NFL/NBA/MLB are selling one product. Conferences have multiple sports they can sell for year round revenue streams. With NIL, SEC (or any other conference) can work with star athletes to spin shows (think Lebron James barbershop show, or Tom Brady Facebook specials) or create media with them to also create ancillary value to the channel, and return, boost NIL value for athletes. Really, this has the potential to dwarf pro leagues because of the many ways the conferences and the SEC can create value in various sports that single sports pro leagues can't. Like I keep saying, the SEC is probably think on an entirely different level than most of us probably can comprehend at the moment. [/QUOTE]
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