Rather than look at one game, look at the number of Nielsen appearances and the average viewership. That‘s how value is determined.
It is historically low. I hate to break it you, but Tech does not drive ratings. And they have not appeared on a lot of Nielsen networks. Low appearances and low ratings per appearance. Not great.
The way media rights work, Tech’s numbers dilute the total reported conference numbers. That’s simply a fact. I know you don’t like it, so take it up with ESPN/Fox/NBC etc.
A benefit to Tech is that they are not on Nielsen rated networks very often and that’s good, because those numbers are excluded from the calculation. So Tech vs Duke on the ACCN really doesn’t matter. Tech v Georgia on ABC does.
Ask yourself each week, “What is the best matchup, that will appeal to the greatest number of Nielsen viewers?”
I’m not judging one way or another, but simply trying to explain things In a way that might be useful. One thing I find with this forum is a tendency to be an echo chamber and I encourage you to think for yourself. Not everything presented here is factually correct.
A final note. Yes, I teach college. I find that a number of posters here have personally insulted me as a hack for teaching and thats fine. I think it says more about them than me. But I am semi retired. Prior to teaching, I ran a half billion dollar company with operations in 180 countries. I’m not bragging, but I think I have the contacts (including the former chairman of Nielsen) and experience to bring a perspective you might value. If you don’t, just read it and discard it and do your own thing.